Show how you add value to your clients in your summary section.Include attention-grabbing keywords in your headline that you want to be found for, not just your job title.Always have a professional profile photo.Add a customized branded banner photo with your company’s logo and slogan.Here’s what you need to keep in mind to create leads from your LinkedIn profile: Instead, create a profile that demonstrates how you add value right now in your current role. Move away from focusing on your past experience. Once you have a job, you should use your profile primarily as a sales tool instead of as a resume. The combination of LinkedIn Sales Navigator, Dynamics 365, and Office 365 created an integration of a company’s social and sales data for the first time, which made it easier for sales reps to find the right prospects and engage with them throughout the entire sales cycle.Įven if your organization doesn’t have the budget to upgrade your customer relationship software in 2018 and you’re just using a free LinkedIn account, you can use these tips to generate sales leads and close more business this year. In 2017, we finally began to see an integration of powerful sales tools between Microsoft and LinkedIn.

I’ve personally used LinkedIn as a primary lead source to grow my business and gain more than 47,000 followers who continue to open doors to many opportunities. When it comes building a sales funnel, there has never been a better platform than LinkedIn.

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